Joomla!Day DC 2010
Jen Kramer
About Jen Kramer
Jen is a partner and Senior Interface Developer at 4Web Inc., a web development firm creating highly customized Joomla websites. She is also a senior faculty member at the Marlboro College Graduate School, teaching courses and workshops in web site design and management, including Joomla. She is the Program Director for the Master's of Science in Internet Technologies program (MSIT), advising students and overseeing courses and faculty pertaining to the degree. Jen is a Lynda.com author, featuring videos about website strategy and planning, Joomla! templates and CSS in Joomla!. Her first book, "Joomla! Start to Finish: How to Plan, Execute, and Maintain Your Web Site", was published in January 2010. Jen manages Joomla! User Group New England.
Website Strategy
Ever had a potential client tell you, "I want a website, and I'd like it blue, how much would that cost?" How did you answer their question? How do you get a website design or redesign started down the right path to a successful outcome? It all starts with knowing the organization's strategy, how the website strategy can fit with it, and what users want. Jen will show you how to ask the right questions and get the right information from your client. This talk is suitable for beginners and those who have been designing sites for a while, but who want to take their skills to the next level.
